ECRU New York is a prestigious collection of hair cosmetics created by professional stylists and makeup artists. Each ECRU New York product benefits from more than 45 years heritage in the field of rich hair and beauty in general and has been developed to provide CARE AND PERFORMANCE.


Our products have been created in collaboration with a top and world-famous chemical laboratory with the aim of developing high-quality cosmetic compositions for revitalizing and maintaining healthy, beautiful hair.


Our stylistic products developed with current fashion trends in mind ensure exceptional performance in everyday hair styling so that the result looks like hairstyles on the catwalk. Usually a performance in very demanding conditions. The composition of the products offers flexibility and strength where it is needed.

In 2020, we became the exclusive distributor of this brand.



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