ECRU New York is a prestige hair and beauty collection created by professional stylists and make-up artists. Anchored in a rich heritage of hair and beauty spanning over 45 years, every ECRU New York product is designed to TREAT & PERFORM.
Our products were created in partnership with an exclusive and world-renown chemist, to develop fine skincare grade formulas designed to reveal and maintain healthy, beautiful hair.
Intrinsically connected to trends in fashion, our beloved styling products deliver high performance for everyday styling to couture looks on the runway. Products that perform under the most challenging conditions; formulas that offer flexibility where it matters and strength where it counts.
In 2020, we became the exclusive distributor of this brand.